R.J. Reynolds sues California to protect ‘crisp’ cigarettes from flavor ban
Tobacco giant R.J. Reynolds is suing the state of California in an effort to keep a controversial new line of cigarettes on shelves.
WASHINGTON – Tobacco giant R.J. Reynolds is suing the state of California in an effort to keep a controversial new line of cigarettes on shelves, the company announced Thursday in a press release.
R.J. Reynolds launched the products in question shortly after California voters endorsed a statewide ban on menthol cigarettes. It’s advertising these cigarettes, marketed under Reynolds’ popular menthol brands, Camel Crush and Newport, as being “crisp” and producing a “tropical oasis” that will be enjoyed by menthol smokers. One product, Newport Non-Menthol, is advertised for example as “The non-menthol for menthol smokers.”
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